This is my audience profile I created.
The above montage illustrates the demographic profile of my target audiecne as well as some of their lifestyle and consumption habits. 
This is a representative of my target audience. They enjoy going to festivals such as Latitude and Glastonbury and in average spend a total of £35mill on tickets for these events. The readers have very stylish taste in clothes and buy from shops such as Cult, Topman, River Island, Fred Perry, Levis, Lyle and Scott and Converse. The music they would listen too is based around Indie Rock genre, bands such as Kasabian and Kings of Leon are the favourites. Their favourite TV programmes are The Wire and Lost and they buy an average of 19 DVDs a year. They would buy my magazine because the music features would appeal to them and be based around the artists they listen too. My magazine has features about gigs the readers would of gone to. Also the fashion featured in my magazine would be of the same tastes that the readers would want and wear. The cover lines attract them as they are bold and describe exactly what the target audience would want to see such as reviews and interviews about their favourite bands. The promises on my cover say that they can win tickets to see one of their favourite bands in concert so they would want to go to this and therefore buy the magazine to be in with a chance.
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